Thursday, January 28, 2010

Heimtextil Trends


Marla and I traveled to Frankfurt to attend the world’s largest interior textile trade fair. After I broke my leg we thought to cancel, but decided to give it a go as I was able to reserve an electric scooter for the show! (They only had 3 of them for a trade fair attended by 72,000 people.) We have been coming to Heimtex for over 31 years and didn’t want to miss it. With Marla’s help I was able to get around quite well and didn’t run into anyone! Heimtextil is a massive array of exhibition halls featuring 2500 exhibitors from 60 countries.

From all the world wide exhibitor offerings we were able to edit some recurring color and style themes. We found a vast array of updated neutrals, taupe, grays, silver and blacks. New finishing technologies provided interesting textural effects, tone on tones, and shiny- matt combinations. Exotic embroideries on silk, linen, and polyesters were in abundance. One color family was seen everywhere: PURPLES. Purple was seen in a vast array of hues; the whole berry family, lavender, fuchsia, orchids, violet, as well as cerise and magentas. Next week’s post will cover the color and sights of Rome. Romans have fallen in love with Purple!

“Kaleidoscopic Heimtex.”

Exciting color themes.

We purchased this unusual craft inspired fabric with a random overlay of yarns.

We loved this organza with embroidered & appliqued fabric leaves. We will show it in our next line for Fall 2010.

One of our silk suppliers created this beautiful silk viscose blend. The turquoise color-way in the upper corner is a favorite. Pantone named turquoise their color of the year for 2010.

“Super saturated purple sheer.”

“Hanging fabrics in a range of purples.

Inspired room setting!

“Love the vibrant and bold colorations!”

“Exciting color combinations.”

Heimtex is more than just looking for new fabrics to add to our line. Negotiations are always a necessary ingredient in the buying process. I took this picture of Marla with one of our important suppliers from India. I entitled it “Marla saying NO.” We all got a good laugh from it.

One display was exclusively in reds.

Vibrant mix of color helps create an eye catching display.

Now here is a bicycle!

Super creative combination of fabrics combine to form an incredible fashion statement!

Laser cut exotic sheer!

Natural fibers and trees create an interesting exhibit.

A fabulous embroidered silk and striped silk taffeta.

We joined Deb Barrett’s tour group of designers for cocktails on the last day of the show. Her group left Frankfurt to attend the Cologne Furniture Fair before traveling to Paris for the fabulous Maison & Objet show.

Next week: Rome style.

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